Examlex
Which of the following statements is true of consumer promotions?
Retention Ratio
The retention ratio is a financial metric indicating the percentage of net income that is retained by a company, rather than being paid out as dividends. It reflects a company’s reinvestment rate.
Plowback Ratio
A measure of how much of a company's profit is reinvested into the business, rather than being distributed to shareholders as dividends.
Dividends Payable
The amount of dividends that a corporation is committed to pay out to its shareholders at a specified date.
Effect Size
A quantitative measure of the magnitude of the experimental effect, indicating the practical significance of a difference.
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