In the BCG Growth-Share Matrix,stars Refer to Products or Businesses

question 64

Multiple Choice

In the BCG growth-share matrix,stars refer to products or businesses with a ________.

• A) low market share in a niche market
• B) low relative market share in a market with high growth prospects
• C) greater market share than all their competitors combined in a saturated market
• D) high market share in a market with a high growth rate
• E) high market share in a market that is set to shrink significantly

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Definitions:

Predictability

The likelihood of forecasting an event based on current knowledge or patterns.

Predictability

The ability to accurately forecast future events or behaviors based on past or current patterns and information.

Illusion of Control

The false belief that one can influence outcomes over which they actually have no control.

Internals

Individuals who believe they can control their lives and outcomes through their own efforts, reflecting an internal locus of control.