Examlex
Which of the following is LEAST likely a behavioral objective of a marcom plan?
Monthly Sales
The total revenue generated from the sales of products or services within a month.
Net Operating Income
A measure of a company's profitability from its regular business operations, excluding income and expenses from unusual or non-operational activities.
Break-even Point
The level of production or sales at which total costs equal total revenues, resulting in no profit or loss.
Sales Mix
The composition of different products or services that a company sells, impacting profitability and overall sales.
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