Stimulating Buzz,creating Curiosity and Excitement,and Providing Opportunity for Involvement Are

question 91

Multiple Choice

Stimulating buzz,creating curiosity and excitement,and providing opportunity for involvement are objectives for which IMC area?

• A)packaging
• B)guerilla marketing
• C)advertising
• D)sales promotion
• E)public relations

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Definitions:

Sense of Finality

The realization or acknowledgment that a project or phase has come to an end.

Decision-making Process

A systematic approach to making choices among various options based on criteria and methods.

Project Celebration

An event or activity planned to recognize and celebrate the achievements and completion of a project.

Overall Success

The cumulative achievement of predetermined goals and objectives, often measured by the extent to which desired outcomes are reached.