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The more similar two competitors are from a customer perspective,the more likely customers are to switch from one to the other.
Rejected Bully
An individual, often a child or adolescent, who is both aggressive towards others and excluded or rejected by peers.
Disliked
Regarded with disfavor or aversion by an individual or group.
Aggressive-Rejected
Refers to individuals, often children, who are not accepted by peers because of their hostile or confrontational behavior.
Disliked
The feeling of disfavor or aversion towards someone or something.
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