Which of the Following Is True of Needs-Based Market Segments

question 32

Multiple Choice

Which of the following is true of needs-based market segments?

• A)Relevant demographics that cause differences in needs include investments,size of investment portfolio,and portfolio diversification.
• B)To make the segments actionable,the observable demographics and behaviors have to be determined.
• C)The main advantage is that individual customers who fall into each segment can be identified.
• D)The main disadvantage is that the segments are not directly based on specific customer needs.
• E)The usage behaviors that cause differences in needs include income and assets.

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Definitions:

Professional Robbery

Robbery conducted by individuals who are skilled and methodical, treating the act as a profession rather than opportunistic crime.

Amateur Robbery

A robbery conducted by individuals without professional skills or experience in committing such crimes.

Violence Against

Actions or behaviors that involve force intended to harm, damage, or kill someone or something.

Traditional Organized Crime

Structured groups engaged in illegal activities, such as the mafia, often with a hierarchical leadership and a code of conduct.