Examlex
Persuasive advertising is only used during a product's introductory period in order to improve the competitive status of the product.
Thomas Theorem
The assertion that situations defined as real are real in their consequences, emphasizing the subjective nature of social reality.
Dramaturgy
A sociological perspective that likens social life to a theatrical performance, where individuals manage impressions during their interactions.
Erving Goffman
A sociologist noted for his work on symbolic interactionism and the concept of the dramaturgical approach in presenting self in everyday life.
Satirical Newspaper
A publication that uses satire to provide commentary on current events, politics, and societal issues, often employing humor, irony, and exaggeration.
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