________ Is a Macro Process Concerned with the Spread of a New

question 57

Multiple Choice

________ is a macro process concerned with the spread of a new product from its source to the consuming public.

• A) Adoption of innovations
• B) Assumption
• C) Diffusion of innovations
• D) Innovation
• E) Introduction

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Definitions:

Microsoft PowerPoint

A software program developed by Microsoft, used to create and present slideshows containing text, images, and other multimedia.

Review Your Notes

The practice of going back over written notes from lectures, meetings, or readings to reinforce learning and retention of information.

Memory

The faculty by which the mind stores and remembers information.

Prepare

The act of making ready or being made ready for use or consideration; involves planning and setting up necessary resources.