Although It Is Relatively Easy to Get Information into the Consumer's

question 68

True/False

Although it is relatively easy to get information into the consumer's sensory store, it is difficult to make a lasting impression.

---

Definitions:

Wise Saying

A concise, traditional saying that expresses a perceived truth or piece of advice based on common sense or experience.

Proverb of Sales Wisdom

A traditional or well-known saying that encapsulates advice or insight relevant to selling and sales practices.

Customer Choice

The decision-making process that consumers go through when selecting products or services among several alternatives.

Acquiring a New Customer

The process businesses undergo to gain additional customers or clients who have not previously purchased from the business.