Examlex
________ is how consumers actually see themselves, whereas ________ refers to how consumers would like to see themselves.
Facial-Feedback Hypothesis
The idea that the muscular movements involved in certain facial expressions produce the corresponding emotions (for example, smiling makes one feel happy).
Basic Emotion
Fundamental emotions that are universally experienced by humans, such as happiness, sadness, fear, and anger.
Facial Muscles
A group of skeletal muscles located beneath the facial skin, instrumental in expressing emotions and facilitating speech.
Dilated Pupils
A condition where the pupils of the eyes become larger or wider than normal, which can be a response to low light conditions, excitement, or the influence of certain substances.
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