The Internet Offers Marketers the Ability to Customize Their Products

question 88

True/False

The Internet offers marketers the ability to customize their products, services, and promotional messages to individual consumers, as seen in how Amazon.com sends emails to customers who are interested in a product category telling them about a new promotional offer.

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Definitions:

Confidence Interval

A range of values, derived from sample statistics, that likely contains the true value of an unknown population parameter.

Standard Error

The standard deviation of the sample distribution of a statistic, often used in the context of mean.

Mean

The central or typical value in a distribution, calculated as the sum of all observations divided by the number of observations.

Confidence Interval

A swath of values, taken from statistical analyses of a sample, anticipated to hold within it the value of a not-yet-known population trait.