Examlex
What three areas should students with expertise in consumer behavior pursue employment in ?
Income Effect
Refers to the change in an individual's or economy's income and how that change will impact the quantity demanded of a good or service.
Substitution Effect
The change in consumption patterns due to a change in the prices of goods, leading consumers to replace more expensive items with cheaper alternatives.
Demand
The desire and ability of consumers to purchase goods and services at different prices, reflecting how much of a product consumers are willing and able to buy.
Surge Prices
A dynamic pricing strategy that increases prices in response to high demand and limited supply, commonly used in ride-sharing services.
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