Retailers Can Minimize the Time Taken to Get a Problem

question 27

Multiple Choice

Retailers can minimize the time taken to get a problem resolved and increase customer satisfaction by

• A) assuming what the customer is complaining about or what solution the customer is seeking.
• B) minimizing the personal attention given to the customer and resolving the problem abruptly.
• C) empowering the first contact employee to act quickly to solve the problem.
• D) referring the customer to several different employees to get the problem resolved.
• E) directing customers to leave feedback on the store's website.