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A Brand Is Said to Have High Relevance If a Large

question 94

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A brand is said to have high relevance if a large number of consumers feel the need for the benefits offered by the brand.


Definitions:

Special Import Measures Act

Legislation designed to protect Canadian industries from unfair trade practices like dumping and subsidizing.

Customs Tariff Act

Legislation that outlines the taxes or duties to be paid on imported or exported goods.

Foreign Branch Plant

A subsidiary production or service facility of a company located in another country from the parent company.

Foreign Distribution Agreement

A legal contract between entities based in different countries for the distribution of goods or services.

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