A Major State University Has Noticed a Decline in Students

question 95

Multiple Choice

A major state university has noticed a decline in students selecting philosophy as a major and is interested in learning more about this issue. They hire a marketing research student as an intern who conducts informal interviews with faculty in the philosophy department as well as freshman students living in residence halls to gain insight into this phenomenon. What type of research is the intern engaging in?

• A) Exploratory
• B) Descriptive
• C) Analysis
• D) Forecast

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Definitions:

Teratogen

Any agent that can cause developmental malformations (birth defects) in an embryo or fetus.

Birth Defect

An abnormality in physical or mental development that is present at birth or develops shortly after birth.

Peer Group

A social group whose members have interests, social positions, and age in common, influencing the attitudes and behaviors of its members.

Neglected

Refers to something or someone that has been ignored or not given enough attention and care.