The Market Segmentation That Is Based on the Stages of the Family

question 103

True/False

The market segmentation that is based on the stages of the family lifecycle is a form of demographic segmentation.

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Definitions:

Disparate Impact

Employment practices that adversely affect one group of people of a protected characteristic more than another, even though the intentions of the employer may not be discriminatory.

Selection Technique

Methods or processes utilized by organizations to evaluate and choose the most suitable candidates for a job.

Internal Discourse

Involves the communication and dialogue that occurs within an individual's mind.

Career Counseling

Involves interaction between an individual employee or manager in the organization and either a line manager or an HR manager.