Which Is the Best Description of Competitive Product Analysis

question 254

Multiple Choice

Which is the best description of competitive product analysis?

• A) A company looks at all the competitors' products and rates them on a scale of 1 to 10.
• B) An independent testing service, such as Consumers' Union, is hired to test and rate a group of similar products.
• C) A competitor's product is purchased, disassembled, and the components tested in order to generate ideas for improving the quality of products.
• D) An independent firm conducts consumer research in order to rate competing products.
• E) This is the result of a consumer survey by the marketing department.

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Definitions:

Developmental Task

Specific accomplishments that are achieved at certain periods in life, contributing to successful progression through stages of development.

Superego

The conscience of personality; the source of feelings of guilt, shame, and inhibition.

Neonates

Newborn infants, especially those less than four weeks old.

Cephalocaudal Growth

A pattern of growth in humans and animals, where development and growth proceed from the head downward through the body.