Brady and Quinn Are Trying to Develop an Ad Campaign

question 134

Multiple Choice

Brady and Quinn are trying to develop an ad campaign in which a key element is the trustworthiness of the message's communicator.Toward this end,they may wish to utilize

• A)a public service message.
• B)overheard communications.
• C)novel advertising.
• D)political campaigns.

---

Definitions:

Americans with Disabilities Act

A law that forbids unfair treatment against disabled persons in all public settings.

Rehabilitation Act

A federal law aimed at protecting the rights of individuals with disabilities, ensuring equal opportunities in employment and access to public services.

Executive Order

A directive issued by the head of a government, such as a president or governor, that has the force of law.

Executive Branch

The part of government responsible for implementing and enforcing laws, traditionally led by the president or prime minister.