From the Viewpoint of the Consumer Buying Process, What Is

question 25

Multiple Choice

From the viewpoint of the consumer buying process, what is the difference between a need and a want?

• A) Needs are absolute necessities, whereas wants are discretionary.
• B) Needs are related to specific products, whereas wants occur only when the consumer has the ability to purchase the product.
• C) Needs are based on discrepancies between actual and desired satisfaction, whereas wants occur relative to specific products that can fulfill a need.
• D) Needs focus on specific elements of a product's quality, whereas wants are related to the "extras" that add value to the product.
• E) Needs and wants are essentially the same, except that consumers will pay more for products they need.

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Definitions:

Evaporation

The process by which water changes from a liquid to a gas or vapor, a key part of the Earth's water cycle and energy balance.

Precipitation

Any form of water, liquid or solid, that falls from the atmosphere and reaches the ground, including rain, snow, sleet, and hail.

Melting

The process of turning a solid into a liquid by applying heat.

Shoreline

The shoreline is the boundary line where land meets a body of water, such as an ocean, sea, lake, or river.