According to the Authors, What Two Components Are Necessary to Bridge

question 79

Short Answer

According to the authors, what two components are necessary to bridge the gap between sellers and buyers?

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Definitions:

Adidas Shoes

A brand of athletic and casual footwear produced by the German multinational corporation Adidas, known for its sports and lifestyle products.

Consumer Decision Process

A series of steps a buyer goes through before making a purchase decision.

Internal Search

The process by which individuals use their memories and personal experiences to make decisions.

Panera Bread

An American chain of bakery-café fast casual restaurants known for its freshly baked bread, sandwiches, soups, and salads, emphasizing healthy and quality ingredients.