As Companies Recognize and Embrace New Concepts Such as the Globalization

question 16

Multiple Choice

As companies recognize and embrace new concepts such as the globalization of "the coffee culture," the potential for effective global advertising:

• A)decreases.
• B)increases.
• C)remains the same.
• D)becomes evident.
• E)is ignored.

---

Definitions:

Factory System

A method of manufacturing using machinery and division of labor, known for its role in the Industrial Revolution by significantly increasing production capabilities and changing societal structures.

Standard Oil

An American oil producing, transporting, refining, and marketing company. Established in 1870 by John D. Rockefeller and partners, it became the largest oil refiner in the world and was later broken up due to antitrust laws.

U.S. Steel

An integrated steel producer with major production operations in the United States and Central Europe.

Billion Dollars

A unit of currency measurement equal to 1,000 million dollars, often used to denote significant economic, corporate, or governmental financial transactions.