Suppose Apple Has Collected Extensive Survey Data About Its New

question 22

Multiple Choice

Suppose Apple has collected extensive survey data about its new iPhone,and respondents have rated it on 20 different features and benefits.Now researchers want to reduce the amount of data to a few underlying dimensions.Which data analysis technique should the researchers use?

• A)analogy
• B)conjoint analysis
• C)factor analysis
• D)multidimensional scaling
• E)cluster analysis

Understand the relationship between reaction time and intelligence.

Grasp the significance of working memory in the context of general intelligence.

Associate the effects of prenatal, postnatal factors, and socio-environmental factors with intelligence.

Understand the distinction between achievement, aptitude, and standardized tests.

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Definitions:

Fixed-ratio

A method of reinforcement where only after a certain number of responses are completed is a reward provided.

Operant Conditioning

A strategy in behavioral training where the intensity of actions is adjusted through the provision of rewards or the imposition of consequences.

Conditioned Reinforcement

A type of reinforcement where a stimulus gains its reinforcing power through its association with a primary reinforcer.

Cognitive Map

A mental representation of one's physical environment, facilitating navigation and understanding of spatial relationships.