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All the airlines that fly to the island country of Klerwada distribute tourist information pamphlets in their flights. These pamphlets are prepared by the tourism ministry of Klerwada to attract people to explore tourist destinations. Which of the following marketing strategies does this scenario best illustrate?
Custom
A traditional practice or habitual behavior that is considered a norm within a specific society, culture, or community.
Sellers and Buyers
Parties involved in a transaction where goods, services, or assets are exchanged from the seller (provider) to the buyer (purchaser).
Liquidated Damages
A predetermined amount of money that must be paid as damages for failure to perform under a contract.
Identified Before Breach
A legal term referring to goods specified by the buyer and seller in a contract for sale before any default occurs.
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