A Technique That Uses IT to Develop an Ongoing Relationship

question 46

Multiple Choice

A technique that uses IT to develop an ongoing relationship with buyers to maximize the value an organization can deliver to them over time is

• A)customer relationship management.
• B)total quantity management.
• C)customer database management.
• D)customer-technology interface.

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Definitions:

Physical Outputs

The tangible products or goods that are produced through the manufacturing or production process of a business.

Cooperation

A process where individuals or groups work or act together for a common purpose or benefit.

Performance Measures

Metrics and standards used to assess and evaluate the effectiveness, output, or outcomes achieved by an individual, team, or organization.

Specific Goals

Objectives that are clearly defined, measurable, achievable, relevant, and time-bound.