The Money Inputs We Need for CLV Include All of the Following

question 32

Multiple Choice

The money inputs we need for CLV include all of the following EXCEPT

• A) estimates of retention costs.
• B) estimates of acquisition costs.
• C) estimates of company.
• D) average contributions for the segment(s) under consideration.

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Definitions:

Period Cost

Expenses that are not directly tied to the production of goods or services, such as sales, administrative, and other operating expenses.

Product Cost

The total expense incurred to manufacture or acquire a product, including direct materials, labor, and overhead costs.

Depreciation

An accounting method of allocating the cost of a tangible or physical asset over its useful life, representing the asset's wear and tear over time.

Store Equipment

Tangible assets used in a retail business's operations, such as cash registers, shelving, and display cases.