The Central Element of What Is Purchased Is Called the "Core

question 2

True/False

The central element of what is purchased is called the "core," and anything bought on top of that is called the "value-addeds."

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Definitions:

Credit Card Promotions

Marketing efforts aimed at attracting new customers or retaining existing ones by offering benefits such as rewards, cash back, or special financing terms to credit card users.

Pushing Strategy

Personal selling to market an item to wholesalers and retailers in a company’s distribution channels.

Public Relations

Organization’s communications and relationships with its various public audiences.

Living Room Couch

A living room couch is a piece of furniture designed for seating multiple people; it serves as a central, comfortable element in living spaces.