Which Statement Is True of Market Segmentation

question 45

Multiple Choice

Which statement is true of market segmentation?

• A) It helps marketers design marketing mixes that match the characteristics of one or more segments.
• B) It allows marketers to use an undifferentiated targeting strategy.
• C) It allows marketers to adopt a single marketing mix across all market segments.
• D) It helps marketers focus on satisfying customer needs.

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Definitions:

Output

The final product or result that comes from a system, process, or activity.

Peripheral Nervous System

The part of the nervous system that lies outside the central nervous system, consisting of nerves and ganglia, and connects the CNS to limbs and organs.

Central Nervous System

The part of the nervous system consisting of the brain and spinal cord, responsible for processing and sending out neural signals.

Autonomic Nervous System

Part of the peripheral nervous system that controls involuntary bodily functions such as heart rate, digestion, and respiratory rate.