New Technology That Allows Marketers to Collect Detailed Information of Customers

question 89

Multiple Choice

New technology that allows marketers to collect detailed information of customers offers marketers a more cost-effective way to reach customers and:

• A) choose which segment or segments to target.
• B) enables businesses to personalize their messages.
• C) review general activity on the website.
• D) position the product.

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Definitions:

Estrogen

A group of hormone compounds that play an essential role in the development and regulation of the female reproductive system and secondary sex characteristics.

Gonadotropin-Releasing Hormone

A hormone released by the hypothalamus that signals the pituitary gland to produce and secrete gonadotropins, which in turn regulate reproductive processes.

Androgen Binding Protein

A protein that binds androgens (male hormones), facilitating their transport within the body, particularly within the testes and blood.

Luteinizing Hormone

A hormone produced by the anterior pituitary gland that plays a key role in controlling the function of the ovaries in women and the testes in men.