Examlex
All of the following are potential macro bases of business market segmentation except:
Alcohol
A psychoactive substance found in beverages such as beer, wine, and spirits, known for its ability to alter moods and behaviors.
Antibiotics
Medications used to treat bacterial infections, either by killing bacteria or inhibiting their growth.
Globalization
The process whereby businesses, culture, and information spread worldwide, leading to increased interconnectedness and interdependence.
Infectious Disease
A disease caused by microorganisms, such as bacteria, viruses, fungi, or parasites, that can be spread, directly or indirectly, from one person to another.
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