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There Are Four Categories of Forces That Influence Organizational Buying

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Essay

There are four categories of forces that influence organizational buying behavior. Please identify and briefly describe the four categories of forces. Assume that you are a salesperson in any industry you choose, provide one specific example in each category of how these forces affect organizational buying behavior in the industry you have chosen.


Definitions:

Pay Period

Pay period refers to the recurring length of time over which employee wages are calculated and distributed, such as weekly, bi-weekly, or monthly.

FICA Taxes

Taxes imposed by the Federal Insurance Contributions Act, which fund Social Security and Medicare, required to be withheld from employees' paychecks and matched by employers.

OASDI

Stands for Old-Age, Survivors, and Disability Insurance, a program that provides monthly benefits to retired individuals, survivors of deceased workers, and disabled workers funded through payroll taxes.

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