Which of the Following Is Not a Reason to Segment

question 149

Multiple Choice

Which of the following is not a reason to segment a market?

• A) The ability to assign buyers to a segment is simple and cost-effective.
• B) It would cause an increase in market share or profit.
• C) All the buyers in the entire market have similar wants and needs.
• D) There is a potential marketing action to reach it.
• E) There are different wants and needs of buyers in the entire market.

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Definitions:

Yield

The amount of product produced in a chemical reaction, typically expressed as a percentage of the theoretical maximum based on the reactants used.

Carbonyl

A functional group consisting of a carbon atom double-bonded to an oxygen atom, found in aldehydes, ketones, carboxylic acids, and their derivatives.

2-Methylhexan-2-ol

A secondary alcohol that is derived from hexane by substituting a methyl group and a hydroxyl group at the second carbon.

Synthesize

To chemically produce a compound, typically by combining or compiling different elements or substances through various reactions.