Which of the Following Products and Services Is an Example

question 236

Multiple Choice

Which of the following products and services is an example of a low-involvement purchase?

• A) knee surgery
• B) a Trek bicycle
• C) membership into a local country club
• D) a vacation to Italy
• E) Bounty paper towels

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Definitions:

Crisis Management Team

A group of individuals designated to lead and coordinate an organization's response to a major, unexpected event that poses a significant threat.

Quick Response

The ability or action of rapidly reacting or replying to a situation or query, often considered crucial in emergency, service, or customer satisfaction contexts.

Crisis Management Program

A structured approach prepared by organizations to identify, assess, and address potential crises, minimizing impact and guiding recovery.

Anticipate

Anticipate means to foresee or predict the likely occurrence of something and prepare for it in advance, often used in strategic planning and decision-making processes.