VALS Groups of Consumers Motivated by ________ Are Those Who

question 205

Multiple Choice

VALS groups of consumers motivated by ________ are those who look for products and services that demonstrate success to their peers or to a peer group they aspire to.

• A) ideals
• B) achievement
• C) self-expression
• D) rewards
• E) confidence

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Definitions:

Cable TV

A system of delivering television programming through coaxial cables to subscribing consumers.

Two-Way Service

A type of service that allows for bidirectional communication between parties, enabling both sending and receiving of information.

Mobile Hotspots

Devices or smartphones that provide a portable Wi-Fi network, allowing other devices to connect to the internet through their cellular data connection.

Tether

A method to share a device's internet connection with other devices, typically through USB, Bluetooth, or Wi-Fi, effectively turning the device into an internet access point.