FedEx and UPS Are Converting Their Delivery Trucks with Standard

question 61

Multiple Choice

FedEx and UPS are converting their delivery trucks with standard diesel engines to more fuel-efficient and cleaner hybrid-electric vehicles, which can cut fuel costs by half and lower fuel emissions by 90 percent. This is an example of

• A) demarketing.
• B) triple-top line marketing.
• C) preemptive compliance.
• D) green marketing.
• E) cause marketing.

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Definitions:

Wrongful Behavior

Actions or conduct that are illegal or morally unacceptable, often leading to legal consequences or social disapproval.

Liability

A legal responsibility or obligation, typically involving financial restitution.

Strict Liability

A legal doctrine that holds an individual or entity responsible for their actions or products, without the plaintiff needing to prove negligence or fault.

Criminal Negligence

A reckless disregard for the safety or lives of others, which is so severe it is considered a criminal offense.