Geek Squad Set Out to Provide Timely and Effective Help

question 74

Multiple Choice

Geek Squad set out to provide timely and effective help with all computing needs regardless of the make, model, or place of purchase. Employees were called "agents" and wore uniforms with a Geek Squad logo to create a "humble" attitude that was not threatening to customers. Agents could also be identified by

• A) their required crew cuts or ponytails.
• B) their black-and-white vehicles with the logo on the door.
• C) the tablet devices they constantly carry.
• D) pocket protectors and faux black glasses, used to play up the theme.
• E) the location consumers could find them in the store, an actual freestanding "shack."

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Definitions:

SES (Socioeconomic Status)

A combined measure of an individual's or family's economic and social position relative to others, based on income, education, and occupation.

Male Advantage

The phenomenon where males, on average, perform better than females in certain cognitive or physical tasks, often discussed within the context of societal or biological influences.

Female Superiority

The belief or assertion that women are inherently superior to men, which can be discussed in various socio-cultural, biological, or psychological contexts.

Verbal Tasks

Activities or assignments that require the use or understanding of words and language, often employed in cognitive and psychological testing.