Many Changes in the Environment Occurred to Create the Need

question 193

Essay

Many changes in the environment occurred to create the need for the services of Best Buy's Geek Squad. Future changes are also likely to change the way Geek Squad operates. An environmental scan helps illustrate the changes. What are some of the key changes that are occurring?

Identify the role of portfolio analysis in corporate strategy.

Understand the concept and benefits of a product platform strategy.

Distinguish between exploratory and other research techniques in terms of scale, structure, and cost.

Understand the significance of consumer insights during the new product development process.

---

Definitions:

Contextual Diversity

The variation in environments or settings that can influence one’s experience and understanding of the world.

Human Development

The comprehensive process of physical, emotional, and psychological growth and change that occurs throughout a person's life.

Zero Correlation

Zero correlation indicates a lack of any linear relationship between two variables, meaning one variable does not predict the movement of the other.

Positive Correlation

A relationship between two variables where an increase in one variable is associated with an increase in the other variable.