The Practice of Building Ties to Customers Based on a Salesperson's

question 132

Multiple Choice

The practice of building ties to customers based on a salesperson's attention and commitment to customer needs over time is referred to as

• A) order processing.
• B) order taking.
• C) customer value creation.
• D) relationship selling.
• E) partnership selling.

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Definitions:

Control Group

in experimental research, is a group of subjects that does not receive the treatment or intervention being tested, serving as a baseline to compare the effects of the treatment on the experimental group.

Representativeness

A heuristic in which an individual assesses the likelihood of an event by comparing it to an existing prototype in their mind.

Leakages

The outflow of economic resources or money from a system, such as savings, taxes, or imports, which can reduce domestic spending.

Reflectiveness

The ability or process of self-examination, exploring one's thoughts, feelings, and reasons behind one's actions.