A Need-Satisfaction Presentation Is a Format That

question 72

Multiple Choice

A need-satisfaction presentation is a format that

• A) uses computer, information, communication, and Internet technologies to make the sales presentation more effectively and efficiently.
• B) consists of information that must be provided in an accurate, thorough, and step-by-step manner to inform the prospect.
• C) assumes that given the appropriate stimulus by a salesperson, the prospect will buy.
• D) emphasizes probing and listening by the salesperson to identify needs and interests of prospective buyers.
• E) builds ties to customers based on a salesperson's attention and commitment to customer needs.

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