Key Account Management Refers to

question 237

Multiple Choice

Key account management refers to

• A) the assignment of a single salesperson to a single customer throughout the course of the entire sale.
• B) the practice of assigning the highest performing salesperson to the clients with the most profitable accounts.
• C) the practice of using team selling to focus on important customers so as to build mutually beneficial, long-term, cooperative relationships.
• D) a sales relationship that involves a face-to-face, person-to-person encounter rather than a sale made through extranets.
• E) the practice of occasionally making contact with a customer on a sporadic basis following the initial sale of a product or service.

---

Definitions:

Sleeping Hours

Sleeping hours refer to the duration of time that an individual spends in sleep within a 24-hour period.

Night Terror

A sleep disorder causing feelings of terror or dread, and typically occurs during non-REM sleep.

Panic

A sudden overwhelming feeling of fear and anxiety, usually resulting in wildly unthinking behavior or reactions.

Lucid Dreaming

A state of dreaming where the dreamer is aware that they are dreaming and may have some control over their dreams.