Informational Ads, Particularly Those with Specific Information, Have Been Found

question 197

Multiple Choice

Informational ads, particularly those with specific information, have been found to be interesting, convincing, and

• A) inexpensive.
• B) humorous.
• C) expensive.
• D) effective.
• E) competitive.

---

Definitions:

Sales Level

The total volume or amount of sales achieved by a business within a specified time period.

Dividend Payout Ratio

The portion of a company's earnings that is paid out to shareholders as dividends, usually expressed as a percentage.

Sustainable Rate

The maximum rate at which a company can grow its earnings without needing additional equity financing while maintaining a constant debt-to-equity ratio.

External Equity

Refers to funds raised from outside the company, typically through issuing new shares to investors.