GEICO Ads That Use a Talking Gecko, a Group of Robbers

question 81

Multiple Choice

GEICO ads that use a talking gecko, a group of robbers ordering a getaway car with an app, or a group of pigeons on a wire talking about GEICO are using which type of advertising appeal?

• A) reminder
• B) fear
• C) humor
• D) sex
• E) cognitive

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Definitions:

Laboratory

A room or building equipped for scientific experiments, research, or teaching, or for the manufacture of drugs or chemicals.

Laboratory Safety

Practices and procedures designed to minimize risks and hazards within laboratory environments.

Eating

The act of consuming food to supply the body with nutrients and energy.

Chemical Hazards

Substances that can cause harm to health or the environment when they are used or released.