One of the Advantages Associated with Television as an Advertising

question 156

Multiple Choice

One of the advantages associated with television as an advertising medium is that it

• A) has a short exposure time.
• B) is a low-cost medium.
• C) has an unlimited amount of advertising time available.
• D) can be used to convey complex messages.
• E) can use sight, sound, and motion.

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Definitions:

Los Angeles

A major city in California, known for its entertainment industry, particularly Hollywood, and diverse cultural influences.

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Lend-Lease Act

1941 law that permitted the United States to lend or lease arms and other supplies to the Allies, signifying increasing likelihood of American involvement in World War II.