Target Pricing Refers to

question 288

Multiple Choice

Target pricing refers to

• A) a method of selecting specific prices wholesalers and retailers are willing to pay based upon the elasticity of each given item.
• B) a method of charging different prices to maximize revenue for a set amount of capacity at any given time.
• C) the practice of simultaneously increasing product and service benefits while maintaining or decreasing price.
• D) a method of estimating the price that ultimate consumers would be willing to pay for a product, then working backward through markups taken by retailers and wholesalers to determine what price to charge wholesalers.
• E) a method of estimating the price that ultimate consumers would be willing to pay for a product, then determining how much wholesalers wish to charge its customers, deliberately adjusting the composition and features of the product to achieve the price to consumers.

---

Definitions:

Journal Entry

The transaction (debits and credits) that is recorded into the journal once it is analyzed.

Accounts Payable

Liabilities representing amounts owed to creditors for goods and services received but not yet paid for.

Retired

In accounting and finance, this term often indicates that an asset has been taken out of service or that a debt instrument, like a bond, has been paid off and is no longer in circulation.

Bonds Payable

Bonds payable refers to the amount of money a company owes to holders of its bonds, representing a long-term debt obligation.