There Are Several Reasons a Consumer Would Be Reluctant to Adopt

question 63

Multiple Choice

There are several reasons a consumer would be reluctant to adopt a new product. For example, a consumer might be reluctant to adopt a new product because of a risk barrier, which occurs when

• A) there is no incentive to change.
• B) there are physical, economic, or social fears.
• C) there are cultural differences.
• D) the financial commitment is too great.
• E) the product is not consistent with existing habits.

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Definitions:

Labor Union

A group of employees united to safeguard and promote their rights and interests via collective negotiation.

Elected And Run

A process or system where leaders or representatives are chosen through a vote and then assume control or management duties.

Unitarist View

An organizational perspective that emphasizes the importance of teamwork and a harmonious employer-employee relationship, seeing the organization as a unified entity.

Common Goals

Shared objectives or outcomes that a group or organization aims to achieve.