The Classifications of Innovators, Early Adopters, Early Majority, Late Majority

question 245

Multiple Choice

The classifications of innovators, early adopters, early majority, late majority, and laggards are based upon

• A) how frequently a consumer uses a product.
• B) the number and strength of competitors.
• C) when consumers begin buying a new product.
• D) the time it takes to educate a consumer in the use of a new technology.
• E) how quickly consumers respond to an advertising message or campaign.

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Definitions:

Tariffs

Taxes imposed on imported goods and services, which can affect trade dynamics, pricing, and availability of products in a domestic market.

Domestic Producers

Companies that manufacture or produce goods and services within their home country, often contrasted with those producing or outsourcing overseas.

Imported Products

Products brought into one country from another for the purpose of sale, often subject to tariffs, quotas, or trade agreements.

Cultural Dimensions

Refers to the framework for cross-cultural communication, identifying and measuring the effects of a society's culture on the values of its members, and how these values relate to behavior.