Some Companies Have Very Restrictive Return Policies, Often Only Accepting

question 8

Multiple Choice

Some companies have very restrictive return policies, often only accepting returns for store credit or even not accepting them at all. Though these policies have a positive effect on sales figures, some customers end up frustrated because they have legitimate reasons they wish to return merchandise. Very restrictive return policies are likely a violation of

• A) the marketing concept.
• B) the customer profile concept.
• C) consumerism.
• D) social entrepreneurship.
• E) cause marketing.

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Definitions:

Interrupts

Unscheduled or unexpected disturbances that break the continuity of an activity or communication flow.

Transmission

The action or process of transmitting something (e.g., data, diseases, mechanical power) from one place, person, or thing to another.

Economical

Characterized by efficiency of resource use, often aiming to minimize cost while maximizing output.

Concisely

In a manner that is brief but comprehensive and clear, using as few words as necessary.