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Describe the three distinct stages for achieving behavioral and attitudinal change in an organization.
Unfreezing is the stage of organization development in which participants are
Willingness to Pay
The maximum amount an individual is prepared to spend for a good or service, reflecting the value they derive from it.
Opportunity Cost
The cost of foregoing the next best alternative when making a decision or choosing to allocate resources in a certain way.
Marginal Cost
The cost increase associated with the manufacture of an additional good or service unit.
P = MC
An equation denoting the condition where the price of a good equals its marginal cost, typically associated with perfect competition and profit maximization.
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