Research Shows Just How Important a Visual Is Because It

question 40

Multiple Choice

Research shows just how important a visual is because it finds:

• A)a minimum of 55 percent of a layout is either an illustration or photograph.
• B)about 98 percent of top-scoring ads contain either a photograph or illustration.
• C)all award-winning ads are a balance of photographs and copy.
• D)about 75 percent of top-scoring ads contain an illustration.
• E)about 30 percent of a layout use just photographs.

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Definitions:

Profit

The positive difference obtained when expenses are subtracted from revenue.

Used-Car Dealer

A business that specializes in selling pre-owned vehicles to consumers, often offering financing and trade-in services.

Pension

A type of retirement plan where an employee receives compensation from an employer after retirement.

Salaries

Regular payments made by an employer to an employee, usually monthly or biannually, for their services.