While a Single Advertising Execution Helps Build the Same Global

question 68

Multiple Choice

While a single advertising execution helps build the same global brand equity, the reality is:

• A)language and art elicit the same emotional responses.
• B)language is easily translatable so it means the same thing globally.
• C)consumers are excited when advertising is presented from a global perspective.
• D)every international brand starts as successful local brand and is reproduced often.
• E)global executions typically elicit empathy when shown globally.

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Definitions:

Fourteenth Amendment

An amendment to the U.S. Constitution granting citizenship to all persons born or naturalized in the United States and providing them with equal protection under the law.

Equal Protection

A constitutional principle in the U.S. that requires states to treat all citizens equally under the law, prohibiting discrimination on arbitrary grounds.

Fifth Amendment

An amendment to the US Constitution that provides several rights relevant to both criminal and civil legal proceedings, including protections against self-incrimination and double jeopardy.

Due Process Clause

A constitutional guarantee found in the Fifth and Fourteenth Amendments of the U.S. Constitution, assuring all citizens fair treatment through the judicial system.