A Backward Invention Is _

question 126

Multiple Choice

A backward invention is _ .

• A)another meaning to the term of dumping a product into the foreign market
• B)when a firm may find it needs to offer a less complex product than it sells elsewhere
• C)when a firm first markets a product internationally and then brings this product into the homeland
• D)a nonexistent term in marketing
• E)an example of a straight extension strategy

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Definitions:

Producers

Individuals or organizations that create goods or services for sale to consumers or other businesses.

Indirect Channel

A distribution method that involves intermediaries (such as wholesalers or retailers) to move products from the manufacturer to the consumer.

Inventory Cost

The total expense associated with holding and managing stock, including warehousing and spoilage costs.

Seasonal Demand

Fluctuations in the demand for certain products or services at particular times of the year.